Announcing a FIRST-TIME EVER Special Teleseminar Event!
To get someHOTcopywriting tipsforFREE, CLICK HEREto watch and listen to Lorrie's previously recorded webinar, " Copywriting Makeovers - How Tiny Tweaks Can Skyrocket Your Profits!"
“Finally, You Can Master THE World’s
Most Valuable Skill,
Put Your Business On The Map…With MY Personal Help
EVERY STEP OF THE WAY!”
Now you don't have to
be a professional copywriter to get copy that looks like a
PROFESSIONAL wrote it!I'm here
to show you how, PERSONALLY!
Monday, 3:48 PM
Frustrated your business is STILL not reaching the levels of success you
know it should be? Don't worry...It happens to all of us. We start out with a dream of making a difference…wanting the freedom to come and go as we please…and, of course, a business that regularly cranks out obscene (but legal) amounts of cash.J
Instead we often end up
overworked, overwhelmed, and under-staffed. Something
is MISSING in the matrix.
In fact, becoming an
entrepreneur can be the hardest job we ever bought ourselves. Unless we
understand this one critical principle…
We Are ALL in
the Marketing Business…And the DNA of Marketing Is KILLER COPY!
That’s right. If you
don’t have strong copy it doesn’t matter how good your product or service is.
No one will ever know because they won’t go one step further in the sales
process. They will simply click away forever in a split second (possibly
to do business with a competitor).
The good news is…when
your copy is properly plugged into the RIGHT marketing roadmap, a chain
reaction happens. Your business grows
with the velocity of a solar flare. It’s so fast and dependable, it’s
practically on autopilot. Know why?
never sleeps. It represents YOUR business to tons of potential new clients, even when
you’re not there.
makes you stand out. It
puts you in the driver’s seat as the expert in your field.
doesn’t spoil. Killer
copy can be used over and over again in different promotions to massacre the
competition. (That means more money into your coffers instead of theirs).
the center of EVERY marketing campaign. Without copy to breathe life into your product or service, sales don’t
Copy is the underestimated secret weapon.
It’s the single most reliable way to guarantee that you are the obvious
choice over your competitors - every time.
In fact, you DON’T
HAVE to be a professional copywriter! You heard me…
You don’t even have to be a great writer to write great copy.
Best of all…
is Like Having a License to Print Your Own Money!!!
But whether you’re a
professional copywriter or an entrepreneur ready to leap to the next level
in business, where do you get access to good copy? I’ll share that with you
in just a minute. But first I want to give you a little bit of background…
My name is Lorrie
Morgan-Ferrero and I have to be honest. I wondered where you get access to
good copywriting training myself in 1999 when I first decided I really had
to stay home and raise my two sons as a single mom. I would have done
anything to be a quick success as a copywriter. But there weren’t any
step-by-step systems out there that I could find in 1999.
So I did it the
old-fashioned way. I studied up by immersing myself in all things
copywriting – read books by the masters, attended events, got to know the
best of the best in the business. And very quickly my skill level went from
novice to pretty darn good. That’s because
the learning curve for writing copy is very short.
When I was finally able
to ask the “gurus” face-to-face about their copywriting systems, I was
repeatedly shocked by their answer. It was the same for ALL of them.
High-Level Copywriter Had a REPLICATABLE COPYWRITING SYSTEM!!!
They recognized that
there IS a formula…just not one they could actually teach to anyone else.
What the #@!!? I couldn’t believe it, but it was true.
Oh they could write. And
they could tell you sort of how they did pieces of it. But nobody
could share a complete formula for writing copy (in particular a
sales letter) from A to Z.
Well because one of my
passions is to help others master the skill of copywriting after what I went
through, I made it my mission to painstakingly break down the process for
professionalcopywriters and entrepreneurs alike.
But I didn’t settle on
simply writing out the roadmap…
I also wanted to share
invaluable techniques to cranking out really GOOD COPY very quickly.
Sometimes people can be perfectionists, you know? They labor over getting it
just right before they put their copy out there for the world to see.
And the longer it takes to get your copy out there, the more money you are
Now, whether you are an
entrepreneur or a professional copywriter…
I Want to
Mentor You to Be a
COPYWRITING SPEED DEMON... LIVE and IN PERSON!
shouldn’t be intimidating! But
right teacher, copywriting can be a HUGE CONCEPT to absorb.
It doesn’t have to be…
I have a passion (some say “a knack”) for
showing people howuncomplicated this process really can be. (I know you can do it too if you just
follow my footsteps. It’s very easy.)
Copywriting is much
more like talking face to face with a friend. It builds a relationship with
the reader. It grows loyalty and trust. And it’s okay to break the English
language rules! If you can talk, you can write good copy!
Introducing the Most Complete, Most Robust, Most
Easy-To-Follow Copywriting System in the WORLD!
Speed Copywriting Teleseminar Course”
Yes, I have
offered this course as a product before, but something was
missing...and that something was ME! I've taken this incredibly
POWERHOUSE of a course and turned it into a follow-along teleseminar.
Just like the live workshop (only without the travel and expenses)
I'll be at your beck and call for professional support because you
and I will be on the phone on these 8 dates:
All calls are at 12pm Pacific/3pm Eastern and will
last between 60-90 minutes.
You couldn't fail if you TRIED!
This power-packed product
has already helped hundreds increase their revenues and tighten up their
copywriting skills in a live event format. We took the raw materials from
four days of intense hands-on training, and tirelessly edited them into the equivalent of a
college crash course…complete with professor!
In 8 fun
with me by your side, you
How to write using a formula that is effortless and easy (I confess. I follow a specific blueprint that has gotten my copy in the
limelight in a relatively short period of time and I’m going to hand it all
over to YOU);
beginners are able to compete with experts on a level playing
field right away (when you have the right tools at your fingertips, it’s
How one small change to your sales letter can send your
shopping cart into overdrive with new orders (better be sure you have
called your merchant account before you launch your copy because you’re
about to get a SPIKE in sales - it just happened to me again in April);
How follow-up and extreme customer service will cause your
competitors to drop off the planet (I will show you how I
systematically manage my customers, step-by-step);
How to get a repeatable result when you follow my method for
writing a sales letter (I boiled the volumes of information overkill on
this topic into the best of the best techniques you can apply right away);
The truth behind what makes your copy “okay” versus what
makes it sell like hotcakes to your target market (you may be shocked by
some of the ugly secrets I’m giving up. I’ve seen it all, and I’m telling!);
To instantly diagnose mistakes with your copy so that it
works harder for you immediately and translates to dollars (I’ll share my personal check list with
to improve your writing speed no matter how difficult it was for you
before (allow me to share some easy peasy ways to banish writer’s block
and dramatically improve your sales)
crucial rules of sales you must know before you can ever understand WHY
someone buys (and why they DON'T);
background materials you need before you begin to write (or else you’re
simply wasting your time);
hush resources you can use to learn more about your target market to
practically read their minds (these tactics work so well I wonder if they
should even be legal);
scientifically profile your audience using the same methods deep pocket
corporations spend millions on (again,
I’m surrendering my closely-guarded checklist);
Where to go
to spy on your competition and why you MUST not ignore this step
(or you'll soon be squashed like a bug in your market);
get your copy to sound natural and conversational (so you build
loyalty and trust over time, making you the first person they think of when
it's time to spend money);
Ways to get
your prospect to sing like a canary about what she is dying to spend
her money on (all you do is ask at the right strategic time);
to turning phrases into benefit-driven statements that attract
attention (we all buy based on how we believe a product will make us
How to dig
up the right keywords and phrases your target audience thinks of when
looking for your product or service (climb into their heads – climb into
don't need to be a writer to write great headlines;
kinds of words stand out in headlines (and which to avoid at all costs);
Let me show you the fastest way to uncover headlines
that convert window shoppers into buyers (the headline is arguably the
most critical piece of all the copy);
Swipe all 10 of my busy-person templates
for no-brainer headlines that get them reading (why reinvent the wheel
when it’s been done for you already?);
fonts and colors are the most compelling to use (and which ones
repel the reader);
fastest and easiest way to split test headlines. (No more guessing
which headline is better);
The little insider secret
that will have you writing captivating headlines in no time! (I’ll show
you exactly how on the DVD);
RARELY be above your headline (yet most novices do it anyway);
of chunking your copy into manageable sections (so it gets out to
the world much faster);
The Number One Rule of Copywriting you must never underestimate!
bullets" pack an extra wallop, create curiosity and entice them to
buy, making your copy sell like never before;
the right choices of punctuation and formatting will dramatically impact
your copy (Dan Kennedy says 25% of your copy’s success depends on
formatting…and I agree);
Ways to get
your target market to trust you without stooping to hype and exaggeration
(blow the trust factor and they are gone forever);
The use of
psychological hot buttons and mental gymnastics that hypnotize your
reader into buying;
NEVER ask for the order (yet clients with less marketing savvy will
instances short copy actually outperforms longer copy(yes, those
times do exist);
get the maximum (ethical) price
for whatever it is you are selling;
soooooo much more!
As you can
see, this course covers a TON of information. Most importantly, you
get access to real-world copywriting strategies
you can use whenever you need to instantly pump up your income super fast. And
now I will be there on the phone with you to answer PERSONAL
questions about YOUR BUSINESS!
In particular you’ll
master the kingpin of all copy – the sales letter- as well as the strategic
web of copy that supports it including:
The “Speed Copywriting Teleseminar Course”
connects the dots for you and gives you the step-by-step layout of how to
plug these pieces of copy together for maximum profitability.
In fact, the
“Speed Copywriting Teleseminar Course” is different (and more effective) than ANY OTHER COPYWRITING COURSE
you’ve ever seen!
Don't take my word for it.
Listen to what these satisfied attendees experienced firsthand!
The "Horse Whisperer" for Business SPEAKS!
Kendall SummerHawk, www.kendallsummerhawk.com
"Creativity Expert" Shares Her Experience...
"Beauty Salon Savior" Shares
Andrew Finkelstein, www.thebeautyresource.com
"Speak Your Business" Pro Speaks...
Don't Want to Write My Own Copy"
hear this from time to time and here is my answer to that, "It's ok not to
write your copy." After all, many copywriters are happy you prefer not to
write it yourself. But if you DON’T write your own copy then it stands to
reason you will be paying someone else to write it for you. How will you
know if it's any good? You need to have an understanding of what good
copy versus bad copy look like.
seen people spend thousands of dollars on copy, not get the results they
expected. Suddenly they are in a panic, questioning their pricing, their
product, their AdWords campaign, their website and a whole host of other
things, never realizing the problem was in the copy all along!
Another option is to consider investing
in “The Speed Copywriting
Teleseminar Course”for your assistant! In a very short period of time, you’ll
have your own staff copywriter!
Still not convinced this is for you and decided you’re just going to go
ahead and hire your own copywriter? A lot of people choose this route and
it’s a very valid solution. But if I may play Devil’s Advocate for a moment…
SHOULD hire a copywriter IF:
·You have an
extra $5,000-$25,000 lying around. Copywriting is the MOST EXPENSIVE
skill to outsource;
·This is the last sales letter you ever plan to write.
You won’t need to replicate this skill if you never plan to do it again;
plan to make future changes to your business. You’ll need to shell out
more cash whenever you need an update;
Otherwise this copywriting education product is a cheap investment in a
lifelong skill you will always need. Whether you write copy YOURSELF,
pass it off to a member of your staff, or hire a copywriter,
at the end of the day YOU as the business
owner are the person responsible for the copy doing its job.
teaches you more than how to write powerful copy. It teaches you what makes
copy PERSUASIVE and COMPELLING. Best of all it shows you how to make your
copy CONVERT to sales. And isn't that what you're in business for anyway?
Investing in the “The Speed Copywriting
can not only MAKE you tens of thousands of dollars, it can SAVE you tens of
thousands of dollars!
I’m Dedicated to Showing You As Many Ways to Use Copy to Make Money As
Possible, I Invited Some of My Friends Along...
Not only do you get
the edited DVDs and CDs of the copywriting training event, but you also get
these special guests to teach you their tricks!
Perry Marshall,the Google AdWords Guru,"What
I've Learned About Internet Copywriting From Years Of Testing And Coaching
Hundreds Of Adwords Students, That You Don't Find In The Copywriting Books"
best-selling author of Book Yourself Solid, “Book
Yourself Solid: The Fastest, Easiest and Most Reliable System for Getting
More Clients Than You Can Handle”
the Master Marketer behind Wendi.com, “Hypnotic
Marketing–Get Your Readers Hooked On You!: Hypnotic Secrets of Writing Great
Copy That Will Grab ‘Em Where They Live”
Mitch Carson, the Direct Mail Expert, “How to Use Promotional Items
Better than Your Competition and Create a Lasting Impression that Leads to
Sales Every Time”
the InfoProduct Guy,“Info
Products Made Easy: How to Generate More Money and Get More Clients
Leveraging Information Already in Your Head!”
Reclusive Friend Joins In to Lead a Full Day of
HARD CORE COPYWRITING LESSONS
One of long-time
copywriting idols (and my very first *in person* copywriting mentor) actually
agreed to fly his cookies down to Los Angeles to do a live one day event the
day before my own Speed Copywriting liveevent. And he hates
He let us record him
delivering his high-powered famous Hot Seats. Those recordings have never
been for sale before. And they still aren’t! They are my gift to you when
you invest in yourself with the “Speed
Copywriting Teleseminar Course.”
In his “Kick @ss
Copywriting Crash Course,” John shows you what works in copy, and what
doesn’t through his famous Hot Seats. I’m sure you’ve heard of Hot Seats
before, but John actually co-invented the
original Hot Seat with the late Gary Halbert and Jay Abraham 15 years ago,
and perfected it over the course of giving over thousands of them over time.
Other guru’s offer their own watered-down version of Hot Seats… but often
miss the point: This is often uncomfortable learning, because being “nice”
about critiques never helped anyone when money was on the line. Your biz is
on the line here – and John pulls no punches.
See, I learned from
John that the best marketers are vicious brutes when it comes to
critiquing their OWN copy. So they seek out the hard-core experts when
they need to Hot Seat themselves – to become successful, you MUST get out of
your comfort zone, confront the truth (no matter how shocking) of your
situation and your marketing efforts… and be willing to go through the
transformation that happens when you are handed the breakthrough ideas
and roadmaps to success that ONLY an experienced, tested and proven
expert like John provides.
If you pay close
attention and follow his lead, you can start using his techniques to create
successful ads too.
This event was $997
to attend, but the DVD set is YOURS with your investment in the “Speed Copywriting
want to make this a no-brainer for you in every way, so I looked around to
see what else I could give you to help you decide. And I found the perfect
bribe…uh, I mean, bonus! J
The Discs o’ Destruction! This is a compilation of several products
Red Hot Copy owns but doesn’t really market. In other words, we ain’t
selling most of them on our site.
My husband, John (Mr. Red Hot Copy) saw an opportunity to help our
supporters by compiling this rocking information together for YOU! There are
two software packages (they only work on PCs though – sorry MAC users) plus
a bevy of some of the best materials for every marketer’s library.
Weighing in at $197 value, the Discs O’ Destruction include:
o “Red Hot Headline Creator” Software Busts you out of writer’s block!
o “Red Hot Sales Letter Creator” Software This
software walks you through the process of writing your sales copy
o Your Marketing Library Essentials "Think and Grow Rich”, “Scientific Advertising”,“50 Things for Success”, “Great Headlines Instantly”, “Headline Examples”, “Best Headline Words”, “Autoresponder Magic”, “How to Create E-Covers"
Like I said, you can’t buy these anywhere (except for the headline
software). But they are yours free when you invest in the “Speed Copywriting Teleseminar Course.”
Break This Down…
not only are you going to be able to instantly create some kick butt copy
you can use in your business out of the gate, but you also get these
get ME! I'll be available to coach you AND answer specific
questions about your BUSINESS COPY. There are 8 coaching calls to
hold your feet to the fire and make sure you work this program! You
could do it without me, but you don't have to!
All calls are at 12pm
Pacific/3pm Eastern and will last between 60-90 minutes.
February 4, Monday Lecture
February 8, Friday Q&A
February 11, Monday Lecture
February 15, Friday Q&A
February 18, Monday Lecture
February 22, Friday Q&A
March 3, Monday Lecture
March 7, Friday Q&A
Checklists: You get the
exact same checklists I use in my office to turn out winning
copy. Don’t worry about missing a step – it’s all right there for
you. (Told you I’m not holding anything back. I have no
reason to – I am DEDICATED to your success.)
Target Market Questionnaire: Don't GUESS
about what to ask yourself about your business, now and for FUTURE
COPY. KNOW exactly what information you need to gather before you
start writing a single word of copy. This document can save you from
wasting hours of your valuable time. ($47 value)
from Top Copywriters: One of the
secrets to writing copy FAST is having great copy by other writers
at your fingertips for inspiration. Allow me to start a world class
swipe file for you populated with copy PROVEN to get results.
John Carlton's "Kick @ss Copywriting Crash Course" ($997 value)
as they get fried on John's famous HOT SEATS. This edited 4 CD
set is chock full of tidbits you just don’t read about in a dry
Destruction ($197 value)
“Red Hot Headline Creator” Software
“Red Hot Sales Letter Creator” Software
Your Marketing Library Essentials
Speed Copywriting Workshop Private Forum Access
Private access to Red Hot Roundtable Forum SPECIALLY CREATED for the
Speed Copywriting Workshop Course Participants. (This is separate from all other
Red Hot Forums.)
Free Publicity for your OWN Business
FREE PUBLICITY! If your business is authentic and in integrity,
Lorrie will list it with a link to your website as a recommended
Of course I’m not going to try and downplay the cost. This course is an INVESTMENT that can truly
change your life to the tune of thousands, even millions of found
Because of the level of training and potential earning power you get from in
this dynamic product I could easily ask for $10,000.00 without hesitation.
What is contained in this super-sized package is equivalent to learning a
trade that will reward you for a lifetime! Imagine, anytime you want to add
money to your bank account, you simply write some copy. It really is THAT
But I wanted
as many people as possible to get their hands on this material.
Normally the product portion ALONE (without the teleseminar
coaching) sells all day long for $1997. But I've actually
REDUCED the price while adding much more value! Check out the
two options below...
Speed Copywriting Private Group Coaching
Beginning at the beginning of February, Lorrie
will personally walk you through her
advanced proprietary Speed Copywriting
system. You’ll meet twice a week via
telephone, on the following dates to give you
plenty of time to live your life AND create
your copywriting masterpiece. Here’s how it
breaks down – on Mondays at 12pm Pacific/3pm
Eastern, Lorrie walks you through a crucial
section of the home study kit, bringing it
to life and adding new insights. On
Fridays at the same time of that same week,
Lorrie discusses assignments, takes
questions, and gives advice on YOUR copy.
There has never been such high-touch access
to Lorrie in any of her previous programs.
The 2008 dates are:
Monday, February 4 Friday, February
Monday, February 11 Friday, February
Monday, February 18 Friday, February
Monday, March 3 Friday, March
Speed Copywriting Home Study Kit
This accelerated learning system is not only
incredibly effective, but also FUN!!! Lorrie
has put together insider tactics and
exercises of her own, as well as other
successful marketing gurus, so boosting your
sales is a slam dunk…for life! Includes:
Speed Copywriting Binder
- your roadmap to navigating the
Workshop experience (105 page book
with dividers – hard copy/electronic)
of powerful instruction featuring
marketing superstars Lorrie
Morgan-Ferrero, Perry Marshall, Wendi
Friesen, Mitch Carson, James Roche, and
15 CDs of Step-by-Step Instruction (it’s almost as if you were there)
5 Laminated Checklists including:
The Sales Copy Wheel
Company Research Checklist
Copy Critique Checklist
Speed Copywriting Diagram
Motivational Words PROVEN to Get Results
Plus Extra 4 DVDs of the John Carlton
Add On Event,
“Kick @ss Copywriting Crash Course”
featuring his famous Hot Seats. Watch as
John critiques and reworks copy in front
of your eyes.
PLUS BONUS #1
“Discs ‘O Destruction”
Hot Headline Creator” Software Answer 4 simple questions about your
business and in seconds this innovative
software spits out dozens of winning
headlines sure to capture the attention of
your audience. Also comes with a list of
emotional triggers, hypnotic words and a
list of the greatest headlines ever written.
Busts you out of writer’s block!
Sales Letter Creator” This
software walks you through the process
step-by-step. Each segment breaks down the
copywriting process. All you do is fill in
the blanks and presto, you have a sales
letter that matches what YOU want your
prospects to understand!
Marketing Library Essentials
“Think and Grow Rich”, “Scientific
Advertising”,“50 Things for Success”, “Great
Headlines Instantly”, “Headline Examples”,
“Best Headline Words”, “Autoresponder
Magic”, “How to Create E-Covers”
PLUS BONUS #3
FREE PUBLICITY! If your business is authentic and in integrity, Lorrie
will list it with a link to your website as
a recommended resource.
PLUS BONUS #4
Proprietary Laminated Speed Copywriting
PLUS BONUS #5
The RED HOT CHICKEN!!!
or five payments of $299
Everything in the Silver Level PLUS a personal
COPY CRITIQUE by Lorrie on YOUR copy via Camtasia video
($2,500 value). This critique ALONE can mean massive
profits and clarity of your message! Remember, tiny
tweaks make huge differences in copy. And the more
Lorrie understands your business, the more helpful she
can be with your copy. Notes from the Red Hot
Attorney: Critique is non-transferable and must be
redeemed by March 7, 2009. This is equal to one hour of
Lorrie’s personal time. Please allow 4-6 weeks for Lorrie’s
response. Submitted copy may be used in Lorrie’s
publications. Please don’t submit anything confidential.
or seven payments of $359
BUT You MUST Commit Soon!
Once We Reach Critical Mass, Registration Will Be CLOSED!
It's easy to get
caught up in the BUSY-NESS of your life and ignore what is best for
your BUSINESS! That's a mistake that will come back and bite you on
I hate to see
entrepreneurs who could really do well financially and make a
difference to their target audience because they were too easily
distracted. If you're
remotely interested in this course, I recommend you act NOW.
Best of all it’s 100% guaranteed for 365 days.
I am so confident this is the BEST step-by-step copywriting system out there
(bar NONE) I encourage you to try it for yourself for 365 days.
The risk is
solely on Red Hot Copy…not YOU!
you’re not thrilled with the education you receive and you’re not getting
use out of it, I insist you return the entire product for a full refund
(less shipping, of course). I simply don’t want you to keep a product
that isn’t serving you.
Much Would Earning an Extra $10,000 Per Year
Mean to You?
about an extra $10,000 a quarter? A month? Or even a WEEK?!
I’m not using an inflated figure but one I truly believe you can attain with
good copy. That's because the results I've seen from simply making small
tweaks to copy (and nothing else) have been staggering. It is my goal to
land you firmly in the next level by using your copy as a catapult.
While I can't predict what your personal results will be, I can assure you
that copy is the closest thing there is to a magic bullet for giving
yourself a pay raise. Good copy equals more sales. PERIOD.
is the Engine that Drives the Marketing Machine....
As Any Top Marketer Knows!
may sitting there thinking, “Hmm, well this all sounds nice, but I’m not
ready for copy yet.”
may be right. It all depends on which Stage you are at in your own business.
See in all my years of working with thousands of entrepreneurs like
yourself, I’ve discovered there are truly Three Stages of Success.
First Stage is when your passion develops and you know you are called
upon to serve certain people. I call this the “Budding Stage.” We all
begin here. And this is the most frustrating stage because these people
don’t connect the marketing to spreading their message. It’s very painful
like a rose bud with all this beauty trapped inside that can’t get out.
Second Stage is the “Emergence Stage.” This is when business
owners begin to get it. They finally see the connection between spreading
the word through marketing and copy and increased sales. Finally they begin
to realize they can make a difference in the world when others know they
exist. This is a fun stage because people actually begin to see results.
It’s like a rose that’s just beginning to bloom.
Final Stage is the “Enlightened Stage.” It’s as if the veil
has been lifted. It’s finally clear how integrating marketing on a
consistent basis with a good, sound business model reaps success. Finally
business is in full bloom and at its most magnificent. People are seeking
out your business instead of you begging to get noticed. You are making a
difference in the world because you are able to help more people. Money is
pouring in so you can keep the cycle going. This stage is the BEST!
every stage is perfectly fine to be in. You have to decide for yourself
which one most defines you.
know you’re busy running a business and I refuse to waste your time. This is
a condensed copywriting education product designed to immerse you in ways of
thinking about your business you likely have never experienced before. You
will learn SPEED COPYWRITING…the most valuable skill you can ever
master in your business. Remember, this course gives you a step-by-step blueprint of exactly how to get started and keep your copy
the ability to turn out a professional-grade sales letter by following
my simple blueprint (as well as the support copy that goes with it);
tricks that take you out of writer's block and tap into your most creative
exercises you can overlay on your own powerful marketing campaigns;
copywriting checklists you can save to use over and over again;
market questionnaire based on my own research and secrets I’ve learned from
Dan Kennedy, Gary Halbert, John Carlton, and other copywriting masters;
Timeless swipe files you can easily mold to your own business without
plagiarizing or being unethical
This Course Is Loaded To The Gills WITH VALUE!!!
fact, I’d like to be completely honest with you.
There is not another copywriting education
product that can touch the step-by-step, easy-to-follow training you get
from the “Speed Copywriting
I’m not saying you couldn’t learn about copywriting elsewhere, but this
course has been carefully structured to get you the fastest results possible
while at the same time teaching you a REPEATABLE, systemized skill
guaranteed to make you money. I look forward to supporting you in your
If you’re still thinking about whether or not “Speed Copywriting Teleseminar Course”
is for you, consider this…
read about DRIVING A CAR, but you’ll never learn without hands-on practice;
read about PLAYING GOLF, but you’ll never learn without hands-on practice;
read about COOKING A GOURMET MEAL, but you’ll never learn without hands-on
You can read about GIVING A SPEECH, but you’ll never learn
without hands-on practice;
You can read about COPYWRITING, but you’ll never learn without hands-on
Copywriting Teleseminar Course” is a rare chance for you
to learn insider trade secrets, avoid making common mistakes, practice your
new skill, AND have fun…in the shortest amount of time possible. There is a method…a process…a formula. I know it
and I’m ready to hand you the keys to the gold mine…without the hype!
"Copywriting is the MOST EXPENSIVE skill you can outsource because
it's good copy that sells products. It's good copy that sells
services. It's good copy that sells ANYTHING. As a copywriter in my
'past life,' I made hundreds of thousands of dollars writing copy
that sells, and I'm telling you Lorrie will show you the exact same
strategies I used for my clients! You'll save thousands of dollars
over hiring a pro to write your copy for you, and copywriting is a
skill that will help make you money for LIFE.”
-- Alexandria Brown, the Ezine Queen, www.alexandriabrown.com
"I just received Lorrie Morgan-Ferrero's " Speed Copywriting Workshop "in the mail and after only one day of watching the DVDs (I still have six or seven to go - SO much valuable content!) I can honestly say that this is going to be one of the most valuable tools in my resource library!
Lorrie breaks down her speed copywriting steps into easy-to-use and easy-to-understand pieces (or should I say chicken chunks?) and it makes writing copy so simple! Never before has copywriting seemed easy to me - it was always that big, ugly project that I never wanted to take on. Now, I feel like I have the backing to take these types of projects head on and produce results!
As a virtual assistant, I am also very excited to be able to bring this new skill to my client's businesses. Lorrie has made it SO easy to become GREAT at copywriting and I am excited to see where this takes me in both my business and in the businesses of my clients.”
-- Erin Blaskie, Business Services, ETC http://www.bsetc.ca
"I’ve made over $19,000 from the
copywriting skills Lorrie taught me. Lorrie, no one I know in the
industry teaches the principles and techniques of kick-ass, get ’em-to-buy copywriting as well as you do. I went from a fumbling and
confused wanna be marketer to an unstoppable marketing maverick
because you showed me step-by-step how to write words that persuade
and sell. And I never thought of myself as a “sales” person – I have
an art background. But you’re special in that way because you
understand what it’s like to be a heart-based person and you are so
gifted at showing people like us how to win in the internet
marketing game. Thank you so much Lorrie because FINALLY there’s
someone teaching copy with a down-to-earth, sensitive approach!"
"This was AWESOME! I can hardly wait
to build my online business with your help. You're up there with
Kennedy, Carlton, Halbert, etc! So CHARGE MORE! You're worth it!"
"It was amazing! I actually didn't
want it to end! The coaches were phenomenal. They all bring
different skills and genres to the table. Lorrie is SO generous with
her time and knowledge."
brilliant! Blueprint, sales letter, tarket, chicken chunks, SPEED
copywriting - I love it! You released me to write bad headlines until they got good. I also learned about writing personal
copy. Thank you!!"
"I will just get my not so perfect
copy out instead of letting it sit and stress me out. You have given
me a reference for the power of acting on your ideas - having the
courage to throw down the gauntlet and striking out to do your own
thing. Thank you!"
"In the course of a
lifetime – if you’re lucky – you run into a few great teachers and
Morgan-Ferrero hits the mark in the copywriting arena. Whether you’re a novice or seasoned pro, the information and
guidance that Lorrie shares on copywriting and marketing is not just
invaluable, but extraordinarily generous.
Best of all,
Lorrie teaches in a way that puts everyone on par. She is amazingly
gracious, positive and supportive. And the students in her classes
respond to Lorrie and each other in just that way. There is no
pretense or posturing here – just teaching and learning at its best.
Lorrie, What can I say but, "Where have you been all my life? Having
started out as a college professor, I have been trying for years to
transform my boring academic writing into captivating prose. And it
was a slow process until you came along!
After taking your copy writing
class all my writing has improved. I have a more engaging style, a
clearer call to action, and most importantly better results! Total
strangers are now signing up for my newsletters, eclasses, etc. And
I also found I have a knack for writing titles.
In my last marketing teleclass
my classmates were literally clamoring for my help with their
titles. Besides being so helpful to me--you are just, simply the
best copy writer I've ever encountered (and I have read some of the
best). Reading your stuff is like landing in colorful Oz after
having lived in black and white Kansas. Thank you so much!
Dr. Lauren Outland,
you're great. And that's official! Your simple straight forward
formula and process for creating compelling copy rocks. I now feel
fully confident to tackle the job of writing my own sales letters.
In fact Lorrie has made copywriting so fascinating I've already
crafted a letter. I'll be sending it straight to George Bush and
Tony Blair, recommending that copywriting be put on the list of
controlled substances! That's how addictive copywriting is. I'm now
hooked good and proper. Lorrie, thank you also for your impromptu
sales letter critique. Totally blown away and have already built in
all your recommendations."
Loz Wilson, www.fortunesfirst.com
Morgan-Ferrero has changed my life! Not only have I learned tons
about how to write attention-grabbing copy, my energy level when I
sit down to write even a simple e-mail just skyrockets! Lorrie's
style of teaching is smooth, simple to understand and takes the
student through a method of learning that reminds me of a float trip
down a river - constantly forward, occasionally challenging and
always wet, wild and fun! Just go with it!"
teaches you a SYSTEM for writing copy – nobody else I have ever
studied under gave me a system I could follow and be successful with
every time I write sales copy. Lorrie’s teaching style is very
interactive, while being very instructional."
"I'm a professional copywriter and I have to tell you that
Lorrie's Red Hot Copy Bootcamp improved my copywriting more quickly
and dramatically than anything I've ever done (and I've done lots!).
My confidence level shot off the charts. Not only that, but Lorrie's
an amazingly generous spirit: just when you think you got what you
expected, she gives and gives and gives some more. Lorrie: you
"As an entrepreneur I couldn't care
less about copywriting. But I do want to know how to increase my
sales. I had achieved a high level of traffic visiting my website,
but I wasn’t making the sales I needed to survive. It became clear
to me that I wasn’t meeting the needs of those potential customers.
What I said on the site and how I said it wasn’t capturing their
What's refreshing about
Lorrie’s material is that the content is extensive, thorough, and
extremely adaptable. It’s easy to modify her examples to fit your
own copy. Her step by step process made it easy for me to learn the methods and apply them to my own
site. When I applied her methods to the sites I use for my Google
campaigns, my conversion rates increased immediately. Next, I began
to see product inquiries reach all time records.
And when I wrote my sales
letters, suddenly I went from making the occasional sale to gaining
new customers every day of the week."