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[Copywriting TNT] How to get anyone to read your email

Hi there, Six weeks ago today I learned that my former husband (the father of my children) passed over unexpectedly. It was a massive heart attack. He was 65. That was the last ezine I wrote this year. It’s been a difficult time. Thinking of something I want to tell him, then realizing I can’t […]

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[Copywriting TNT] Spinning Your Copy with Storytelling

Hi there, Being under the weather last week I ate a lot of comfort food (like chili and chicken pot pie) and couldn’t work out. I didn’t make my daily smoothies either. So my body said, “Here’s an extra spare tire for you!” Yup, my clothes are a little tighter than I want. That ever […]

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[Copywriting TNT] The Backstory of a Woman Copywriter

Hi there, I just returned from a very relaxing week with family in Bowling Green, Kentucky. It was delicious to totally disengage (well, mostly) from the online world and really reboot. We had…wait for it…real CONVERSATIONS! It sure is cold in that part of the country though. I was glad to return to my 90 […]

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